Blogger vs WordPress: Which One to Use in 2023

WordPress vs. Blogger
WordPress vs. Blogger

Do you have any plans to create a new blog? Are you undecided about whether to choose WordPress or Blogger as your blogging platform? We can, however, assist you.

The two most popular blogging platforms on the internet are WordPress and Blogger. They both make it simple to start a blog. They do, however, work in quite different ways, and each has its own set of advantages and disadvantages.

In this article, we’ll compare Blogger and WordPress side by side, highlighting the key differences. Our goal is to assist you in determining which platform is the best fit for your requirements.

What to Look for in Your Blog Platform?

Before we get into our WordPress vs. Blogger comparison, there are a few factors to consider when selecting a blogging platform.

Ease of Use: To quickly set up your blog, add material, and develop your readership, you need a platform that is straightforward and easy to use.

Flexibility: As your blog expands, you’ll need a platform that allows you to add more features and resources.

Options for monetization: Do you want to generate money from your blog? If that’s the case, you’ll want to go with a platform that offers a variety of monetization alternatives.

Support: You may require assistance when starting, developing, or administering your blog. You’ll want to receive support as fast and readily as possible if you get stuck or have questions.

Aside from the aforementioned factors, you must also evaluate platform pricing, accessible design alternatives, traffic SEO optimization capabilities, and more.

Overview – WordPress vs Blogger

As previously stated, the two most extensively used blog management platforms in the world are WordPress and Blogger.

WordPress is the most used blog software, according to BuiltWith’s blog technology usage statistics. It’s used by over 38% of all sites in the top 1 million, and by an incredible 95% of all blogs on those sites.

According to the same research, Blogger is the second most popular blogging platform, with around 1% of the top 1 million sites using it.

What is WordPress?

What is WordPress
What is WordPress

WordPress is a free open source programme that makes it simple to establish a website, blog, or online store. WordPress was founded in 2003 and today powers more than 38% of all websites on the internet.

The WordPress software is free to download and use on as many websites as you wish.

What is Blogger?

What is Blogger
What is Blogger

Google’s Blogger is a free blogging platform. Pyra Labs founded it in 1999, and Google bought it in 2003.

Blogger is a free blog hosting service that allows you to establish a blog for no cost. A free Blogspot subdomain is also included. The address of your blog will be something like

You can, however, choose a custom domain name for your blog. You’ll need to register a domain name with a third-party registrar and then link it to your Blogger site.

Ease of Use – Blogger vs WordPress

The majority of people who wish to start a blog aren’t web designers. They may run a small business or a non-profit, wish to share their ideas with the world, or desire to try something new.

They’ll need an easy-to-use blogging platform to get their message out there.

Blogger – Ease of Use

Blogger is a simple blogging platform that allows you to set up a blog in a matter of minutes. To get started, you’ll need a Google account.

Sign up for a Blogger account using your Google account by going to the Blogger website. Then select ‘Create New Blog’ from the drop-down menu. After that, you can create a display name, a blog title, a blog address, and a theme.

Your blog will be ready once you’ve completed these steps. After that, you can customize your blog’s settings, change the layout, and add new content.

The setup procedure is straightforward. Customizing your theme, on the other hand, is a lot more difficult. HTML knowledge is required to change the design of your blog in Blogger.

WordPress – Ease of Use

In WordPress, creating a blog is a straightforward and quick process. You won’t need to know how to code. After you’ve completed the setup, you can select a WordPress blog theme that best suits your needs. A blog theme is similar to a template. It is in charge of the appearance of your blog.

After that, you can install the best WordPress plugins to enhance the functionality of your WordPress blog. With WordPress’s post and page system, adding content is simple.

Using the easy block editor, you can effortlessly generate text content, add photos, videos, and other media to your WordPress posts and pages.

Aside from the block editor, WordPress offers drag-and-drop page builders that allow you to completely personalise your site. While Blogger’s setup is faster, WordPress allows it far easier to personalise things to look precisely the way you want them to.

Winner: WordPress.

Ownership – Blogger vs WordPress

Another important factor to consider when selecting a blog host is the ownership of your blog.

When you own your blog outright, you have complete control over how you manage it, how you monetize it, and when you shut it down.

On Blogger, who owns your blog?

Blogger is a blogging service offered by Google, a tech behemoth. It is free, dependable, and equipped with sufficient capabilities to allow you to simply publish your material on the internet.

You, on the other hand, do not own it. Google operates this service and reserves the right to terminate it or your access to it at any time. It’s the same way that Facebook, Twitter, and Instagram can ban or suspend users’ accounts without warning.

Even if you don’t do anything wrong, if Google decides to cease supporting Blogger, you could lose your blog. Google has a history of abruptly dropping projects, such as Feedburner.

Who owns your WordPress blog?

Your WordPress site is hosted by a WordPress hosting provider. You have complete control over how long your blog will be active. It will not be turned off without warning.

You’re also not bound to a single web host. If you choose to, you can change web hosts at any time. Blogger does not allow you to take your blog somewhere other than Blogger.

You own all of your data when you use WordPress for your website, and you have complete control over what information you share with other parties.

Winner: WordPress.

Control and Flexibility – Blogger vs WordPress

Another key factor to think about is how much flexibility you’ll have. Do you have complete control over the style of your blog on your blog site? Is it possible for you to add additional features to your blog?

Let’s take a look at how Blogger and WordPress stack up in this regard.

Control and Flexibility with Blogger

Blogger is intended to be a straightforward blogging platform. That means you’re limited in what you can accomplish with your Blogspot blog.

Blogger comes with a suite of “gadgets” that allow you to add things like advertising, subscription links, a contact form, and more. However, the usefulness of these devices is limited, and there are no alternatives accessible. Google is the source of all of them.

Popups, eCommerce functionality, and other advanced features are just not available on the Blogger platform. This severely restricts your ability to profit from Blogger.

Control and Flexibility Options with WordPress

Because WordPress is open-source software, you can quickly add new features to it. Plugins and third-party integrations can be used to add practically any function to your WordPress blog.

Thousands of free and paid WordPress plugins allow you to greatly customise and enhance the default features.

You could, for example, use plugins to:

  • Add a shopping cart to your website.
  • Make an online portfolio.
  • Create a popup to collect email addresses from visitors.
  • Include social media sharing buttons.

… and a lot more.

On’s plugins page, there are over 56,000+ free plugins to choose from.

You can even make your own custom plugins and use them on your site if you know how to code.

So, how do WordPress and Blogger compare in terms of customization and flexibility? WordPress is without a doubt the greatest long-term choice for any serious blogger looking to expand their blog or start an online business.

Winner: WordPress.

Appearance and Design Options

The look and feel of your blog is crucial in attracting and retaining visitors. To engage users and lower your bounce rate, your blog design must provide a strong first impression.

To increase the amount of time spent on your blog, the design must make it simple to use and navigate.

Blog Design Options in Blogger

Blogger only has a small number of templates to choose from. These are very basic templates that have been used on thousands of blogs.

Using Blogger’s built-in tools, you can change the colours and layout of these themes. You cannot, however, build or modify your own templates. There are some non-official Blogger themes available, but finding good ones might be difficult, and you’ll have to pay for them.

Blogger is severely lacking in terms of design alternatives due to its restricted selection of themes, limited modification options, and lack of layout options.

Blog Design Options in WordPress

Thousands of free and premium themes are available in WordPress, making it simple to find the right theme for your blog.

For whatever type of website you can imagine, there is a WordPress theme. You’ll find plenty of high-quality themes that are simple to change and personalise, no matter what your site is about.

Additionally, third-party theme providers like Elegant Themes, Themify, and Astra Themes offer additional themes. Not only that, but you can create gorgeous landing pages with WordPress using simple drag-and-drop page builders.

Without writing any code, you may even develop your own unique Premium WordPress themes.

Winner: WordPress.

On the official themes website, you’ll find a collection of 7,400+ free WordPress themes. In your WordPress dashboard, click to Appearance » Themes and search for ‘blog’ to see the themes that are specifically intended for blogs.

Security – WordPress vs Blogger

Another important factor to consider when choosing a blog platform is security. You could lose months or years of hard work if your site is blocked or hacked.

Managing Blogger’s Security

When you use Blogger, you have the added benefit of Google’s stable and secure platform. You won’t have to worry about maintaining the resources on your server, safeguarding your blog, or creating backups.

However, if Blogger goes down, your site will go down with it… as would all the other Blogger-hosted sites. When the Blogger site is down, there is nothing you can do to retrieve your blog.

Managing WordPress Security

Although WordPress is relatively secure, you are responsible for security and backups because it is a self-hosted solution.

The good news is that there are numerous WordPress plugins available to help you. For example, to boost site security, you can use UpdraftPlus or VaultPress for backups and Sucuri for web-application firewalls.

Winner: Tie.

Support – WordPress vs Blogger

Another important element to consider when picking a blog platform support.

Blogger’s Support Options

Blogger has a limited amount of support. They have some very rudimentary documentation and a discussion area for users. Your options for help are extremely restricted.

You can get support tutorials by going to the Help tab in your Blogger admin panel, as seen in the image below. Because Blogger is a free service, Google is unable to give one-on-one help to users.

WordPress Support Options

WordPress has a thriving community that is always willing to help. On, there are question-and-answer forums for each theme and plugin. This is, for example, the official support forum for the popular SeedProd coming soon plugin.

You can get even more dedicated support from the makers of commercial WordPress products if you use them. Your web hosting firm can also provide live support.

Aside from that, WordPress developers and community users have generated thousands of online tutorials. Thousands of users are receiving assistance from our WordPress professionals via our Facebook group.

Even if you use free plugins, you may be able to get aid and support if you run into problems. To improve your chances of getting help, read our article on how to properly ask for WordPress support.

Winner: WordPress.

Future – Blogger vs WordPress

How far you can take your blog depends on the future of your blogging platform. What do you think will happen to your website in a year or five years?

Blogger’s Future for Your Blog

Blogger hasn’t had any significant upgrades in a long time. Google has gotten rid of popular services including Google Reader, Google Adsense for feeds, and FeedBurner over the years.

Bloggers’ future is in Google’s hands, and they have the authority to shut it down at any time. As a result, Google’s judgments have an impact on the future of your blog.

Your WordPress Blog’s Future

WordPress is open-source software, which means it is not reliant on a single organization or people for its continued existence. WordPress is the most widely used content management system on the planet (CMS). Thousands of companies all over the world rely on it. WordPress has a promising and reassuring future.

Winner: WordPress.

Portability – WordPress vs Blogger

The goal of this post is to assist you in selecting the finest platform for your website so that you do not have to transfer it. However, mistakes do happen. As a result, it’s critical to determine whether or not your blog platform offers secure migration options.

Your Blogger Blog’s Portability

Transferring your site from Blogger to another platform is a difficult procedure. During the transition, you run the danger of losing your SEO (search engine rankings), subscribers, and followers.

Despite the fact that Blogger allows you to export your content, your information will remain on Google’s servers for an indefinite period of time.

Your WordPress Blog’s Portability

You can relocate your WordPress site to any location you desire. You can transfer your WordPress site to a new host, alter the domain name, or switch to another content management system.

Winner: WordPress.

Pricing – Blogger vs WordPress

Blogger vs. WordPress Pricing

You don’t want your blog to become a major financial burden. You also don’t want to become so fixated on “free” that you forget about growing your site.

It’s critical to consider how much your blogging platform will cost you both financially and in terms of prospects.

Cost of Making a Blog in Blogger

Blogger is a completely free blogging platform. To get started, it offers free blog hosting and a free Blogspot subdomain. Blogger’s themes, gadgets, and other features are all free, though you can pay for some third-party themes.

You’ll need to purchase a custom domain name from a domain registration firm like if you want to utilise it with Blogger. A domain name costs $14.99 per year on average, but with our coupon code, you can save money.

Finally, while the Blogger platform is completely free, it lacks many of the tools you’ll need to run a great blog.

Cost of Making a Blog in WordPress

Although the WordPress software is free, you will need to purchase a hosting plan and a domain name in order to begin a blog.

For about $2.75 per month, Bluehost offers a WordPress hosting plan that includes a free domain.


The cost of running a blog after it’s been set up is determined by the services you choose to utilize. Utilizing commercial themes and plugins is definitely more expensive than using free ones.

Paid themes and plugins, on the other hand, can provide a good return on investment if you’re monetizing your blog.

Winner: Tie.

Comparison table

Simplicity:Beginner-friendly with a learning curveJust a few clicks until your first post
Templates:Tens of thousands of extensionsVery limited options; can’t customize templates in detail
Content Management:Revisions, autosave, custom HTML…Much simpler document editor
Support:Community, pay for supportSupport forum, basic documentation
Portability:Quickly export and import content, switch hosts and platformsIt’s hard to switch from Blogger to another platform
Ownership and Control:You own the blog, complete controlGoogle owns it, limited control

Conclusion: Blogger vs WordPress – Which One Is Better?

Both WordPress and Blogger are popular blogging systems. However, because you must choose one, it is necessary to consider the objective of your blog.

If your goal is to create a personal blog and share your stories, a simple platform like Blogger is a good choice. However, if you want to create a professional blog that can earn money, you’ll need a platform like WordPress.

You may make money by adding a shop to your blog, creating a membership website, and adding plenty of marketing tools to your blog using WordPress.

We hope that this WordPress vs Blogger comparison has helped you understand the benefits and drawbacks of each and has assisted you in making the best selection for your blog.

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